Clare Short: Retired Labour Minister in the UK Parliament

"Jim used his long experience of working in engineering to help threatened firms reorganise and move forward. He has distilled the lessons he learned in this book so that he can share his wisdom with others."


Shaun Rothery: Construction Safety Consultant with expertise in Risk Assessment 

After having worked with Jim and seeing his management style, it was of great interest that I heard he was writing a book detailing his refreshing and unique style – and I was not let down!.  This book on what he terms ‘Rare Sense’ is a candid and hard-hitting set of explanations on not uncommon behaviours that are destructive to many facets of life, not just work.  He also offers up real world and practical ways to deal with the negative side of human nature, to turn them around into productive, positive and mindset altering alternatives. If you are after an easy to read, thought-provoking and fresh approach, this book is for you. 


Kevin Rooney, P.E.

In his book, Jim Short captures precisely what has been floating around in the business ether for several years now but has not previously been neatly packaged as a primer for the inquisitive business reader:   Your business’ values provide the guides necessary to keep your business on the right track and out of the ditch.  In his broad and varied career of project execution, facility management and business consulting, Jim has been a passionate proponent of the proclamation, the publication, the championing and the adherence to smart business value systems.  This book fully develops the result, a solid credo for life as well as for business:  Follow your values to success!


Rick Wickwire: Construction Project Director, Worldwide Management Expertise

I think you have done a wonderful job of describing what is wrong in today’s world and also have done a fine job of addressing how to recover from our malaise. There seems to be no common sense in the world anymore and I agree with you on that score. We must begin to stop thinking of only ourselves and put the common good back where it belongs. Your book does a great job of defining just how to do that. As you mention, taking responsibility for one’s actions is a big part of the recovery. Your thoughts on values and leadership are very insightful. As you say, we talk the talk but do not walk the talk.

You are correct that people are not good at self-discipline but that was a big part of what intrigued me about your book. It gives great guidance on how to get better at self-discipline.

We must focus on our values and leadership to make the world start to recover from the sorry state that it is in, and each of us must start walking the talk.

Thanks for the opportunity of reading and reviewing your book. I hope lots and lots of people read it and take advantage of all the wisdom and “common sense” as well as some rare senses that you have incorporated into the book. We will all be much better off if that happens.


Doug Boyd: Retired engineer and a corporate escapee to a lifestyle farmer

Rare Sense is a must-read for the CEO or manager that wishes to empower themselves and staff on the journey to higher sustainable output and rewards. Jim Short supplies practical, hard-won knowledge that can be applied to any company or organisation by simply ‘walking the walk’ from the why….. to the how. I have known and respected Jim Short for many years, so I can say he is a man that does ‘walk the talk’.


Rare Sense: Forward